It's the last two days to get the early bird pricing on the Affiliate Management Days conference for Affiliate Managers in Ft Lauderdale this year. The conference will be held October 9th and 10th at the

Whether your company already has an affiliate program, or you're just starting out with affiliate marketing as a merchant, AM Days offers you the most valuable insight into how other online retailers are successfully implementing and managing their affiliate programs.

The conference will cover such topics as:

Affiliate program set up Affiliate recruitment techniques Communication with affiliates Affiliate marketing fraud Role of affiliate network(s) Affiliate automation tools

Landing page & conversion optimization Compliance policing & enforcement Legislative issues & challenges Innovations in affiliate marketing Tracking & multi-touchpoint attributon M-commerce in affiliate marketing

I asked the conference founder, Geno Prussakov some questions today to help understand why one should attend this event.

 

1. What can people expect to get out of Affiliate Management Days?

Three things: (1) practically applicable knowledge, (2) unparalleled professional networking (and new connections), and (3) motivation.

 

2. Who would be the perfect attendees for such an event?

AM Days is the conference for digital marketing managers, consultants, affiliate program managers (both those who work inside advertisers' companies, and OPMs), researchers, affiliate network reps, and affiliate management tool providers. It is also a perfect conference for those merchants who are just looking to get their feet wet in affiliate marketing.

 

3. Why did you start such a niche conference?

While there is no lack of quality affiliate marketing conference content, we've never really had a affiliate management-focused professional forum. The industry is growing, and with it the need for an affiliate management-specific conference has evolved. At Affiliate Management Days we seek to address the real issues, threats, and opportunities that affiliate managers deal on a daily basis. Our speakers dissect and analyze a variety of situations (from affiliate fraud to competitive intelligence, and from legislative challenges to emerging trends), and then we collaboratively (speakers together with attendees) come up with solutions to problems and challenges.

 

4. How many attendees do you expect at this show compared to 5 years from now?

I expect the Florida show to gather between 150 and 200 attendees. Five years from now we hope to be gathering 500-600 professionals semiannually.

 

5. Who are some of the big brands who've attended your show in the past that you've received positive reviews from?

Amazon, eBay, Best Buy, Experian, JCPenney, Kohl's, Zappos, Sandals, the list can go on and on. You can check out the website for testimonials from some of these great companies.

I personally have attended and spoken at the first AM Days show earlier this year and highly recommend it. If you haven't registered yet for the Ft Lauderdale show, you can do so now to still get your early bird pricing (two days only!)