Business and Life Inspiration with Billionaire Frank Giustra

Billionaire Frank Giustra on Business and Philanthropy I’m lucky in my line of work that I get to meet so many incredible people. Being able to live and work in the online world allows me flexibility and reach like no other industry I know of. Because of this flexibility I’ve been getting more involved in the Vancouver community, enjoying events with diverse and rich groups of successful business visionaries.

Today was no exception. BCBusiness’s Top 100 honoured the top 100 companies in BC, Canada. Frank Giustra was the special guest of todays event, and I enjoyed the pleasure of listening to his life story and how he has contributed to four different multi-billion dollar corporations.

Though Mr. Giustra is most well known for his work in the mining and film industries (Lions Gate Film), his work as a philanthropist, and his down to earth nature is what attracted me to him as a person. He was genuine in his answers, often being asked about his weaknesses, doubts and past failures, to which he always came out with positive responses of hope, focus and a well balanced life. (more…)

How to Succeed at Internet Retailer Conference (IRCE)

Internet Retailer Conference and Exhibition Attendee ChartLast week was the world famous Internet Retailer Conference & Exhibition (IRCE) in Chicago where thousands of retailers, vendors and eager students gathered to devour the online retail industry’s latest innovations, strategies and presentations by great leaders in the space.

With over 200 speakers, 600 vendors and an array of opportunities that come about by being anywhere within the 250,000 square foot stoping ground, IRCE is not a show to miss if you’re serious about retail.

However in order to make your time worth while without getting overwhelmed or missing the boat on your greatest opportunities, here are some tips for survival and making the most out of this exceptional show:

Five Tips to Success at IRCE:

1. Chose where to spend your time

Plan which areas have your greatest interest and spend time there. There are four main categories of the exhibition hall:

  • marketing/merchandising/social media
  • fulfilment/shipping/delivery
  • e-c0mmerce platforms
  • customer support/order processing/payments

Chose one, maybe two of these to spend your time in, and speak with as many people as possible. If you don’t you’ll find yourself wandering in an abyss of foreverness, not really finding any value in anything because you were spread too thin. Focus. Rinse and repeat. (more…)

Affiliate Home Parties Create New Opportunities for Merchants

blurb affiliate program innovative ideasOver the weekend an affiliate friend of mine decided to try something new with some friends. One of my top performing affiliates over the past 8 years, Leanne, decided to combine the Arbone / Mary Kay “Home Party” model to one of our clients, Blurb.

She invited several of her friends who are veteran scrapbookers and photo-albumists to try out Blurb’s self book publishing platform. She prepared by becoming initimately familiar with their online book building tools and asked our affiliate manager for exclusive codes for each of her guests. Brilliant. (more…)

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