17 Reasons Internet Marketing Is In Trouble

I can’t tell you how often I hear how shady, scummy, and overall filled with unethical, sleazy people the affiliate marketing world

has. Personally, it drives me crazy. There are a TON of awesome people in this industry – thousands of them. Possibly HUNDREDS of thousands of them, yet somehow the world still thinks we’re a bunch of criminals.

An anonymous reporter recently put a request out to find more information about the internet marketing space. I sent them a letter to address their question. Here was the original post:

 

Summary: Are All Internet Marketers Scam Artists?

Category: High Tech

Email: query-29rx@helpareporter.net 

Media Outlet: Anonymous

Deadline: 7:00 PM EST – 12 July

Query:

I’ve been reading the Salty Droid with a great deal of interest,
and have been intrigued by his claim that “you can’t make money
online.” The site’s founder was a prime source in a video and
commentary by the Verge taking down the entire Internet
marketing segment as being a syndicate of scam artists.

I want to kick the tires a bit harder on the Verge’s commentary
and do some actual reporting to test the claims. Are there legit
Internet Marketers and Affiliate Marketers online? What should
content providers know and what questions should they ask before
signing on or, even more importantly, entering payment info?
Requirements:

This is for a leading industry Website with high traffic levels.
I am looking for expert commentary and data for a serious,
investigative piece, not product pitches. Thanks.

Before I even go into my list of reasons why we have a bad rap – PLEASE SEND THIS REPORTER A MESSAGE WITH THE TRUTH THAT LEGITIMATE INTERNET MARKETERS ARE OUT THERE AND SHARE YOUR STORY! (more…)

Q&A with Affiliate Fraud Monitoring Solution: Brandverity

Brandverity affiliate fraud monitoring toolIn my quest to help better the name of the affiliate marketing industry (#FBAME), I decided to interview certain people who work to make a difference through the services they provide or the knowledge they shed on particular affiliate marketing matters. This week I had a Q&A with David Naffziger, CEO of affiliate fraud monitoring solution, Brandverity.

Q: When was Brandverity first Founded and how long did it take to create?

A: We first began looking at the idea in November 2007. I made it to my first Affiliate Summit in January and gathered enough interest to begin work that month. We launched an alpha version by mid-May and opened up to a much broader audience in September 2008. (more…)

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