Affiliate Management Days 2014 A Huge Success

It shocks me to this day that every affiliate manager on the planet is not flocking to Affiliate Management Days first chance they get. Some of the worlds biggest brands and most brilliant minds come together to share their expertise, network in an intimate setting and grow their skill sets together from an affiliate management and growth standpoint.

This was All Inclusive Marketing‘s fifth time speaking at AMDays. In my opinion, this was the best show yet, and if you’re an affiliate manager or marketing manager responsible for your affiliates, do not miss another show. 

The food was great, the people even better, and the content was bang on. I spent the first day with my clients from Norton (Symantec) filming industry veterans on the value and benefits of affiliate marketing for businesses today. The gold nuggets that came out of every corner were incredible and I was elevated by the potential this industry will bring to the world once the positive message of what we do, that no other channel can do, gets out. (more…)

Developing and Implementing an Affiliate Marketing Calendar

This is a live blog post from an #AMDays session presented by Karen Garcia of GTO Management.

It doesn’t matter what size company you work at, a simple marketing calendar can be your digital helpers and reminder for planning and executing a consistent marketing strategy for your company or client.

A Solid Calendar reduces stress, provides visibility, gives you more freedom, diminishes crises, allows for proactive creativity.

“Those who plan do better than those who do not plan, even through they rarely stick to their plan” – Winston Churchill, British Prime Minister

Your Current Marketing Plan

Best is proactive plan done well in advance, campaigns meet or exceed expectations regularly, track and reviews detailed KPIs regularly and tests new things consistently.

Neutral plans are attempted but not well executed, perform alright, track basic KPIs and revied only accosionally and sometimes test changes.

The worst plans are all reactive or non existent, no KPIs are tracked, nothing is tested. So just do your best to do your best proactive plan.  (more…)

Recap of the New Affiliate Management Days Conference 2012 #AMDays

Sarah Bundy Speaking at Affiliate Management Days ConferenceSarah Bundy blogging at the first annual Affiliate Management Days showToday is my first day back after attending the first Affiliate Management Days conference in San Francisco, which I believed to be a great success for Geno Prussakov‘s first show ever. #AMDays is a conference dedicated solely to the education and advancement of affiliate managers from around the world. I had the privilege (and challenge) of live blogging the entire conference for SarahBundy.com, Small Business Trends and the AMDays Blog itself. Here is a quick access list to the sessions I live blogged during the show: (more…)

Trends & Innovations in the Affiliate Marketplace – Live Blog Post from AMDays

I’m live blogging in a few different places this week while at Affiliate Management Days (the new affiliate management conference in San Francisco) and so far I’ve found it to be really fun and interesting. I’m sitting in a session called Trends & Innovations in the Affiliate Marketplace being taught by Google’s Ali Pasha.

I have to leave early, but here are my take aways from the first 20 mins of this session:

  • Google affiliate network spends 70% of their time thinking about what will move the needle and push the limits to trends and innovation optimization.
  • Top three focuses: Social, Mobile and Commerce (more…)

First Ever Affiliate Management Conference: Affiliate Management Days 2012

Affiliate Management Days 2012There has been some hustle and bustle the last few weeks with some great affiliate related conferences coming up over the next couple of months. Affiliate Summit West 2012 (#ASW12) is just around the corner and with thousands of attendees it’s bound to be another great show.

However something new has come into the space recently that also deserves some attention. Affiliate Management Days 2012 (#AMDays), the industry’s first conference targeted specifically toward affiliate managers and business owners looking to get into the space, will be held in San Francisco on March 8th and 9th.

(more…)

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