How To Improve Your Affiliate Marketing by Attending Affiliate Summit

affiliate marketing podcastIf you want to improve your digital strategy as an affiliate marketer, exponentially grow your profits for you and your business, then this podcast is for you. Learn from the online marketing elite to reach your growth goals.

Welcome to the Digital Strategy Insights podcast with your host Sarah Bundy, founder and CEO of All Inclusive Marketing. The landscape of affiliate marketing has rapidly changed, which has been trying for some, but beneficial for those who have stuck to their guns.

Listen as this week’s guest Shawn Collins, co-founder of Affiliate Summit answers in depth questions on the ins and outs of his business. Collins has been in the business for nearly two decades and is also the founder of GeekCast.fm, co-editor in chief at FeedFront Magazine and a blogger and author in his own right. Affiliate Summit is at the top of their game when it comes to providing exceptional events for performance marketing.

Sit back and relax as Bundy and Collins take you through Affiliate Summit’s journey, how they’ve triumphed over the tough times, and how they envision the next five years.

Learn From the Best

Affiliate Summit is a name you need to know if you want to learn from the best. As a company they pride themselves on being able to provide a community of education and respect. This is why they are leading the industry in elite marketing conferences.

There is a simple formula to their success, according to Collins it is a case of trying things out, seeing what sticks and being open to collaboration. Before they founded Affiliate Summit, Collins and his co-founder felt something was missing from the events they were attending. There was too much focus on networking and not enough education. So they decided to satiate their thirst for knowledge by creating a place that could mix both.

An Affiliate Summit event is a conference open to all affiliate marketers with all budgets. Hosting the infamous ‘Meet Market’ as well as the traditional ‘Exhibition Hall’ means those who vend and those who attend are getting enough bang for their buck. Creating this alternative space gives Affiliate Summit their edge against other run of the mill trade shows and job fairs.

Increase Your Performance Marketing the Easy Way

Increasing your affiliate marketing performance could not be easier with the help of Affiliate Summit. Attending one of their shows is the easiest way to maximise your networking potential whilst educating yourself from the best. Having a focus on improving your digital strategy means their shows help you grow as an affiliate marketer. Listen the this episode to find out:

  • How have the Affiliate Summit events changed over the years?
  • Why are these shows so important in the industry?
  • What makes the ‘Meet Market’ unique?
  • How do I know if I should attend, or vend?
  • What do I need to do to become an MC?
  • What differentiates a West coast show from an East Coast show?
  • Where is Affiliate Summit going as a company?

Take 20 minutes out of your day as Collins answers all these questions, and more. This is a snippet of all the benefits you will find from attending an Affiliate Summit show and starting your journey to improving your social and digital strategies. An Affiliate Summit show is for you if you strive to give your customers the best quality marketing possible.

Want to get your hands on one of 50 scholarship VIP passes to the next Affiliate Summit event? To find out how, get in touch with Collins via email at shawn@affiliatesummit.com, on facebook.com/shawncollins, or Twitter @affiliatetip.

Want to go to the next show? It will be at the New York Marriott Marquis on August 2nd to 4th, 2015.

If you want a bite-size look into how you can improve your affiliate marketing performance and digital strategy, take a moment to listen to the Digital Strategy Insights podcast. Then feel free to reach out to us at All Inclusive Marketing (www.allinclusivemarketing.com) by visiting the website, via Facebook at Facebook.com/trusttheexperts or on Twitter @trusttheexperts.

Look for These People at Affiliate Summit West 2015

Meet Us at Affiliate Summit With Affiliate Summit* only three sleeps away, the All Inclusive Marketing team is getting really pumped to meet, network and engage with existing and new affiliates, partners and clients.

Also, with four new team members joining the AIM team over the last month, and with both Jon Levine and Carolyn Kmet making guest appearances at the show as Emcee and Panel Speaker, here are 10 people to keep you eye out for representing AIM this year. But first!

Top 5 Reasons To Meet With Us at Affiliate Summit West: 

  1. You are an affiliate looking to join great programs with solid content and products that will engage with your audience and help you drive your affiliate revenue and profitability.
  2. You are a merchant / advertiser looking for marketing help or advice with your program, either to grow it through new channels, optimize it for higher profitability and new customer acquisitions, or get strategic guidance and insight.
  3. You are an industry partner or service provider looking for a strong strategic partner to help you grow your business, brand and customer base. (more…)

Affiliate Summit West 2014 Best One To Date

Earlier this month All Inclusive Marketing attended Affiliate Summit West where we had some awesome successes and experiences. In fact, this past summit was our best one yet. Affiliate Summit is the largest and most comprehensive performance marketing conference in North America, with over 5400 attendees this year at the West show alone. Seven of AIM’s team members experienced the fun, education and networking opportunities Affiliate Summit brought together this year. Here are the major highlights from this year’s Affiliate Summit West for our team:

1. Pinnacle Awards: OPM / Agency of the Year

Affiliate Summit Pinnacle Awards 2014

Photo Credit: Affiliate Summit

A major highlight for me personally was sitting amongst my friends and colleagues at the Pinnacle Awards, the most competitive and prestigious awards in North America within the Performance Marketing Industry, watching people I love and admire win awards. Two of our team members have already won awards in past years for “Affiliate Manager of the Year” and “Affiliate Marketing Advocate of the Year” and we were honored and thrilled to be listed in the top three Performance Marketing Agencies of the Year. Thank you you to Shawn, Missy and those who were rooting for us for that amazing opportunity! (more…)

What to Pack For Affiliate Summit West

Whether you’re heading there for the first time or are enjoying your 10th Affiliate Summit, here is a list of things to remember to pack, and a few tips that have worked well for me at past events:

What to Pack

Here are  my essentials:

  1. List of names, phone numbers and email addresses of people I am meeting with (if you come from other country, check to make sure your phone plan works were you are – or get a temporary phone while you’re there – personal lesson learned from last year).
  2. 3 sets of business / business casual clothes, two dresses, pajamas, and three casual outfits for evenings out
  3. One pair of dress shoes and one pair of casual walking shoes
  4. Makeup, toiletries and personal items to make me look and smell pretty
  5. Notes for my speech
  6. Client and AIM promotional materials for our sponsored meeting room
  7. Gift bags for our affiliates to enjoy
  8. 200 business cards
  9. Laptop
  10. Money (Credit Cards and Cash)
  11. Passport
  12. Refillable filtered water bottle
  13. Halls / throat drops (lots of talking)
  14. Snacks for plane and the conference – it will be super busy and fast paced and you will need your energy
  15. Camera, lip balm, and your dignity! (more…)

Top 10 Affiliate Marketing Conferences of 2013

Affiliate Marketing Conferences Events Expos and ShowsWith Affiliate Summit West just around the corner, I was inspired to write a post about some of the top affiliate and internet marketing conferences to attend this year. There are more than the list below, such as LeadsGen, the Performance Marketing Summit, LinkShare Symposium, and so on, however here are the Top 10 “must attend” conferences on my list for this year:

1. Affiliate Summit

Affiliate Summit West, East and Central are THE hottest affiliate marketing conferences in North America. With over 5000 attendees at both the East and West shows, with the latter next weekend in Las Vegas, attendees will get an incredible taste of the excitement of affiliate marketing through educational sessions, meet markets, networking events, an exhibitor hall, new comers program and more. I will be speaking at Affiliate Summit West at 12:30 Sunday about Affiliate Strategies for a Post Penguin World.

2. ShareASale Think Tank

One of my favorite affiliate networks holds their annual Shareasale Think Tank once a year and although in the past this has been an invitation only event for top tier affiliates and merchants to meet (very exclusive with about 100-200 attendees), last year this event opened to the public and was a great success. We will absolutely be attending this show this year. (more…)

Affiliate Management Days Ft Lauderdale Ticket Sales

It’s the last two days to get the early bird pricing on the Affiliate Management Days conference for Affiliate Managers in Ft Lauderdale this year. The conference will be held October 9th and 10th at the

Whether your company already has an affiliate program, or you’re just starting out with affiliate marketing as a merchant, AM Days offers you the most valuable insight into how other online retailers are successfully implementing and managing their affiliate programs.

The conference will cover such topics as:

  • Affiliate program set up
  • Affiliate recruitment techniques
  • Communication with affiliates
  • Affiliate marketing fraud
  • Role of affiliate network(s)
  • Affiliate automation tools
  • Landing page & conversion optimization
  • Compliance policing & enforcement
  • Legislative issues & challenges
  • Innovations in affiliate marketing
  • Tracking & multi-touchpoint attributon
  • M-commerce in affiliate marketing

I asked the conference founder, Geno Prussakov some questions today to help understand why one should attend this event.

1. What can people expect to get out of Affiliate Management Days?

Three things: (1) practically applicable knowledge, (2) unparalleled professional networking (and new connections), and (3) motivation. (more…)

Vancouver Affiliate Marketers Give Back

Vancouver Affiliate Marketers Give Back

Last night we held our first first annual Vancouver Affiliate Marketers Give Back event. It was a huge success and we were able to collect a variety of household and personal items for those in need in Vancouver.

This year, because it was a fairly small group (10 of us in total), we held the event at my home near White Rock, BC. James and Arlene Martell (affiliates), Leanne and Peter Tremblay (affiliates), Jaxon Lam (Hootsuite affiliate manager), and half the AIM team came out to collect, sort and count donations for the Union Gospel Mission.

(more…)

Recap of the New Affiliate Management Days Conference 2012 #AMDays

Sarah Bundy Speaking at Affiliate Management Days ConferenceSarah Bundy blogging at the first annual Affiliate Management Days showToday is my first day back after attending the first Affiliate Management Days conference in San Francisco, which I believed to be a great success for Geno Prussakov‘s first show ever. #AMDays is a conference dedicated solely to the education and advancement of affiliate managers from around the world. I had the privilege (and challenge) of live blogging the entire conference for SarahBundy.com, Small Business Trends and the AMDays Blog itself. Here is a quick access list to the sessions I live blogged during the show: (more…)

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