I loved this article Jules Babcock wrote about Content Marketing World as we get closer to the event coming in September of this year. It’s a fun read and absolutely worth checking out if you understand the value of content marketing in the world of digital marketing today.

Imagine the scene: You arrive in Cleveland on September 8th, it’s a gorgeous day and you’re pumped to head to the largest content marketing event of the year, Content Marketing World

spacey-headshot21-200x300After checking into your hotel and tweeting about how excited you are to see Kevin Spacey speak at #CMWorld (maybe you’ll meet him! Wouldn’t that would rock your world?!), you head to the Convention Centre to kickoff the whole event by attending a pre-event workshop.

You can’t miss the mobile business boat so you decided (after tough deliberation of the 12 workshops) on the Constructing and Executing a Mobile Content Marketing Strategy workshop – it’s probably going to be so informative you brought spare business pens, a laptop, a tablet, and a notebook! (more…)